Summer is almost here, everyone! We are excited to share the latest updates to our platform. Several new email features that will make any savvy email marketer happy. Hope you enjoy!
🚀 What's New
In May, we've released the following:
Placeholders allowed in the From header
It is now possible to use data placeholders in the sender name and address. This allows you to dynamically define the sender using an import job or automation connector.
New Reply-To header
We are also pleased to announce that a new property was added to the Options tab in the email composer. The new Reply To field allows you to define the Reply-To header of an email message. This new property also supports data placeholders, allowing you to define its value dynamically.
Introducing the One-Click List-Unsubscribe header
We have also introduced a new feature in the Options tab of our email composer. This new option, allows you to use the List-Unsubscribe header, which email clients like Gmail, Outlook, Apple Mail, and Yahoo support, enabling users to unsubscribe from unwanted emails. This new feature will help you improve your sender reputation, email deliverability, and mailing list health.
You shouldn't however stop using the traditional unsub link as this header is not yet widely supported in all email clients.
🌟 Other Improvements
Also released in May:
- Allowed the possibility to edit an email attachment's name
- Email attachments now also include the Content-ID
- Minor updates to our SDK's libraries
As always, you can find us available for any question you might have via our Support Channel.